Nowadays if anyone starts a business they would definitely build a website in accordance to his business whether his business is related to the digital platform or not.
But why? Well, one of the main reasons is with the progression of modern technology people gradually giving more priority to the digital platform. And that’s not there are many ventures that are started on the digital platform on a daily basis. And why wouldn’t it be like this? Not only is it more cost-efficient but also its range is almost everywhere. And most importantly there are some facilities that help you get your feet wet without spending a single penny.
Because of this reason, it’s now considered an independent platform that is still rising on a daily basis. For so many reasons only an idiot won’t choose this platform to spread his brand. But holding your horses since there’s are opportunities that are free doesn’t mean that you can do whatever you want. There are some rules that are needed to be followed or else say goodbye to your digital platform career.
In an office where worker strives to get a promotion and reach new heights so that not only will their pay increase but their reputation as well. Well, it’s the same for the digital platform. But unlike office, we don’t aim for titles we aim for search engine ranking. Cause in the case of the digital platform out income funnel and reputation depend on the number of visitors and our engagement with them.
When you open a site on this platform you are like a newborn. No one knows about you. You have to make people aware of your existence. This being ranked high in search engines is one of the best ways.
But the thing is it’s not that easy. There are millions of sites opening every day and almost all of them have the same goal to rank high for their chosen platforms.
So how can you rank your brand? Well, for that we have SEO or Search Engine Optimization. As it sounds like it’s a set of techniques that of followed correctly that you can prep your site in accordance with search engine policies.
Since you are here a assume you have a basic grasp of how a search engine works. You basically enter phrases that are related to your site and it gives you a list of sites related to it. But how would a search engine understand to rank you for the phrase? Well for that you have to have content related to the phrase. And use seo to highlight such content.
One thing you have to keep in mind though, when creating content it should be your own and unique to your site. Not something that’s copied from somewhere else. Cause using others’ content without their permission will affect your ranking negatively and can also lead to serious consequences as well.
Remember search engines are very strict but they are also rewarding as well. If your site contains quality and meaningful content then it will definitely assign you ta an appropriate ranking.
Yeah, I know what you are thinking, creating new content that’s easier said than done. But if you think about it’s not that hard. What you lack is sufficient skill but the right idea. And I am here to help you with just that.
You can’t just blindly generate contents that aren’t even related to your platform. So let me tell you 9 wonderful methods that can help you generate such ideas.
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Know your brand
One of the first places to look for an idea is your own brand. Cause the more you dive deeper about the contents and ideas related to your brand will pop up.
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Create a list of topics that you can think of
Come we a have some ideas that we can think of. Yeah some of them work and some of them don’t. But that doesn’t mean you should discard junk ideas. You would find it easier to think of something new if you were to write down all the ideas that you can think of useful or not. And study them. You would be surprised how many ideas can be generated this way.
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Follow social media
Well, we all know that one of the most essential tools for market and promoting your site is the social platform. Almost all brands have accounts on more than one social platform. And post content and thoughts in them. By following pages that are related to your industry you can get quite a few ideas from them.
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Learn from competitors
Our main target is to be ahead of our competitors. So why not learn from them and beat them through their strategy. For example, a new site like “Streaming Plug” is like a newborn baby in front of its high-ranking competitors who have been here for a long time. So it’s best instead of colliding head-on you should learn from them. And beat them at their own game.
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Use seo tools
Nowadays there are lots of tools out that can help you to improve sites seo. So why not use them? Surely they wouldn’t have been here if they didn’t work. And it’s not like you are being told to be completely dependent on them. There are here to help work at a faster pace and help you to gather data at a fast rate which would have taken you a lot of time to collect if you were to do it manually.
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Take note of search engine suggestions
Another popular place to look for ideas is the search engine’s suggestion. Not only are they popular they are definitely seo friendly. So picking up an idea or two from them is a wise decision.
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Keep an eye out of the current trend
Human preferences are always changing. Thus they have the tendency of looking up stuff related to the current trends. So it would be beneficial to you if you are to keep an eye out for current trends and generate content accordingly. And the good news is there are tools that can help you in this search. For example, google trends not only does it show the current trending keywords but also give you some suggestion that is very helpful to you.
- Lookup blog related to your niche
Well, we all know about blogs. Not only are they interesting to read but they are also a gold mine for ideas. Since they are the product of individual response thus it has tons of different points of view for the same topic. Besides the posts, the comments are also useful. Since in various cases it’s seen that there are some valuable data or links that can be big in creating your own content.
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Visit the old
Sometimes to move forward you have to move two steps backward. That’s the same for your site as well. If you are unable to come up with new ideas and visit your old work. Cause lots of your old work might be outdated so improving on them is a great way to use your old content and create more modern and unique content out of it.
