In today’s society it’s fully expected for a business to have an online presence which includes building a website. In fact, if they don’t it can affect the perception of potential customers. As we move deeper and deeper into an era of digital connection even the smallest business can have a truly global presence, but at what cost …
It is important to be familiar with the basics of website development in order to create websites that meet your requirements.
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Which type of business are you in?
This is a good place to start. This is a good starting point. It is important to get a good understanding of who you are and how long you have been around. This will help you to make design decisions and research.
Even the smallest mistake can ruin your design before you even start!
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Define your primary reason for building your website
This is the most important question that you need to answer. Websites are generally used for two purposes.
Income Generating : These websites are called Dynamic Websites. Ecommerce websites can be used by businesses that sell products or services online. Their sole purpose is to increase sales via online sources. This is achieved through the website’s payment Gateway.
Information Generating : These are also known as Static website. These websites provide information about the company’s products and services. No transactions are made on these websites. This is the Digital Catalogue.
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Make your website accessible to your target audience
You might feel like “Everyone” if your business is small. The following questions should be asked:
- Which types of visitors would you like to attract?
- Age, education, and other demographics. Job status, Economic status. Role in the community.
- Define the target audience for the website’s reach.
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Make Your Website SEO-Friendly
SEO optimization should be an integral part your website project. A SEO-friendly website will allow your customers to find it on the first page of Google. It is possible if you do the right keywords research.
Also read, 5 Repeatable Link Building Tactics for Serious SEO
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Your website’s number of pages is a key factor in improving your user experience.
- Too many pages on your website or too few pages will affect the user experience.
- It is best to keep the current browsing behavior in mind and to only include the most important pages on the site. This will save you time and prevent page dropouts.
- This will improve the user experience by allowing him to access all features on the site in a few pages.
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When designing your website, the key role is to choose the right features
- We often decide to create our own websites to offer our services. Although we may have liked other websites, the features they provide may not be of any use to us.
Your services shall include the following features:
- Shopping cart?
- How can I collect and market my email?
- Blog or news feed?
- Photos galleries
- Video on-site?
- A mobile site?
- Are you looking for a responsive website?
- Commenting is possible
- A quick contact form, quote request or booking form?
You need to find out what your client wants so they don’t come back later with a bad face because they didn’t get it.
Clarify, then clarify again. Clients don’t always have the same ability to explain things as we do. If they can give you examples, then get them!
Trust me, this can happen during the development (or design) process. It’s best to plan ahead and make sure that you do everything.
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What colours do you want on your website’s element?
- Your company’s brand image is reflected in the colors you choose for your website design
- This is because different colors convey different emotions of the brand. Therefore, it is important to choose the right combination of colors that complements your company’s brand image.
- Below are some examples of different colour codes:
- Red : Passion , Anger , Vigour , Love , Danger
- Yellow – Knowledge, Energy, Joy, Youth
- Green – Fertility, Wealth, Healing, Success, Growth
- White: Purity, Healing, Perfection, Clean, Virtue
- Blue – Knowledge, Trust, Calmness, Peace, Cool
- Black : Fear , Secrecy, Formal, Luxury
- Purple – Wisdom, Spirituality, Royalty, Imagination
8.Choosing the right hosting plan will give you more website capacity.
- This is an important aspect to consider, as many other factors, such as website hosting capacity, plan tariff, etc., depend on it.
- Most people make common mistakes. They choose low-cost, low-capacity web hosting to cut down on web building costs. This can lead to unnecessary technical problems and restrictions in page data content.
- It is a good idea to seek the assistance of a Web developer expert to help with technical aspects of Web and App.